November 23, 2017

How do you account for a new idea in external financial statements: part 2

Tangible or intangible asset – does it matter? In the first blog in this series, I discussed the issue of distinguishing capital from revenue expenditure in a set of accounts when accounting for an entrepreneur’s idea. Now I am going into a bit more detail at what the entrepreneur has actually spent his money on […]

Greggs: Everyday Tastes Good

My name is Charlie Bingham and I started the full-time MBA at Heriot-Watt University in September 2017. Over the past 19 years since graduating in Business Studies and French, I have lived and worked in the UK, Brussels, Belgium and most recently Houston, Texas. Most of my roles have been at a General Management level […]

Winds of change in the boardroom

In an article in Governance and Compliance, Dianiele Vitale, commenting on the 2017 UK Annual General Meeting season, observes that executive pay and director elections remain the focus of shareholder attention, not just in the UK but in European markets also. It was not so many years ago that small shareholders seemed powerless in the […]

Misunderstandings in Negotiation

Have you ever said something, only for it to be taken completely wrongly? I’ve just had a two-day argument with my husband because he picked up on something I said, took it the wrong way and ended up having a huge row about it! It got me thinking about how important communication is, most especially […]

How not to sell things

Some time ago I went into a specialist shop in Edinburgh to buy some stereo equipment. I knew next to nothing about the technology but had forearmed myself by studying a buyers’ guide and memorising the jungle of letters and numbers that was the brand name of the Best Buy model. The sales assistant beamed […]

How do you account for a new idea in external financial statements? (part 1)

The answer to this is perhaps not as easy as one might imagine… Entrepreneurship can be described as a process by which an individual (or a team): identifies a business opportunity acquires and deploys the necessary resources to exploit it manages the associated risks with the ultimate aim of making a profit. If, for example, […]

Understanding the customer? You must be joking!

One of the most often and glibbest used phrases in marketing (and other circles!) is that the key to success is ‘understanding the customer’ (see the Marketing and Consumer Behaviour courses, for example). But what do we mean by that exactly? Let me elaborate. I was at a very interesting and enlightening marketing conference the […]

Facial recognition is about to go mainstream: what does this mean for marketers?

Facial recognition has hit the headlines over the past few weeks for a couple of reasons. The first – as I’m sure almost everyone will be aware of – is Apple’s adoption of the technology for the iPhone X. Instead of unlocking the phone with a passcode or fingerprint, iPhone X users will be able […]