Dec 10, 2018

Archives for Apr 2018

Is data profiling wrong?

The marketing community has been rocked by yet another scandal, this time concerning the ethics of data profiling and a consumer’s right to privacy. Cambridge Analytica, a UK-based data company, mined the personal information of 50 million Facebook users without their knowledge while working on Trump’s presidential election campaign in order to create psychographic profiles […]

China’s Belt and Road Initiative: the most ambitious development plan ever conceived?

With the Belt and Road Initiative (BRI), President Xi Jinping plans to link China to Europe via investments in rail, roads, ports, dams, bridges, gas pipelines and power plants. There are now links between 66 countries across Asia and Europe, with some estimating the final cost of the project to be in the region of […]