November 20, 2017

Archives for December 2015

Don’t be weighed down by an anchor

Behavioural science has long been of interest to me, so I recently read a recommended book on the subject: Nudge by Thaler and Sunstein. It’s a good read but one section in particular reminded me of the vulnerabilities of students dazzled by fantastical tales of ‘anchoring’. Let me explain. Anchoring has been proved, through many […]